Syllabus

W2007 - MW 9:00 - 11:50

Rebeca Mendez:
Office Hours: Friday 12 - 1 PM
Office: Broad Art center 5260
Email: rebecam@ucla.edu
Phone: 310.985.0261

Chris O'Leary:
Office Hours: Monday 12 - 1 PM
Office: Design Lab
Email: oleary@ucla.edu
Phone: 206.234.3994

Class Structure

Classroom time will be used primarily to review work either as class discussion or individual meetings. Every week you will have a new assignment due the following class. Work is to be pinned on the wall according to instructions by 9:00 am. At the beginning of each class a student will briefly present an example of exceptional typography. The TA will schedule these presentations.

Guidelines

In General:
You must demonstrate through the projects (both process and end project) as well as through classroom discussion that you grasp the material being taught.

Notebook:
You must keep a notebook (binder) organized by project and by phases. Include all process, handouts, notes, and an example of the final project in this notebook.

Sketchbook:
Keep a sketchbook of unlined paper (no grids). Any size is fine. All your thinking should be done in the form of drawings, sketches, thumbnails, collage, notes, etc.

Attendance:
You must attend each class. This class will cover a lot of material in a short period of time. There is little, if any, way to make up for a lost class. You are responsible for work due on the day you are absent and for assignments given on the day you missed. An emergency or illness is the only acceptable excuse. You must let the TA and me know, as soon as possible, that either you will a) miss the class and the reason; or b) why you did not attend.
If you are 15 minutes late you get tardy. Every tardy is a half grade point down on your final grade. If you are later than 15 min. don't interrupt the class, you will be marked absent. Each (unexcused) absence 1 full grade point down 3 unexcused absences result in failed class.

Grades

Each class you will be evaluated equally on the following:
- Success of project
- Quality of Effort
- Class participation and engagement
- Attendance, depending on the circumstances.
- Your final grade is the average of all grades in combination with you attendance records.

Materials

Required:
Raymond Queneau, "Exercises in Style (New York, New Directions)". 1981
Lucienne Roberts and Julia Thrift, "The Designer and the Grid."
Erik Spiekermann, "Stop Stealing Sheep & find Out How Type Works."

Recoimmended:
Jan Van Toorn "Design Beyond Design: Critical Reflection and the Practice of Visual
Communication."
Steven Heller and Veronique Vienne, "citizen Designer: Perspectives on Design Responsiblity."

Other

Turn off cell phones
No food in class
Ask questions, make comments, and participate in reviews
Craftsmanship and good verbal presentation are important factors in every project and will affect your grade.