Advertising on the web is beginning its push as the next big form of marketing medium. The dynamic nature of the web offer tremendous opportunities, but it does not have the mass market reach that traditional mediums do. Many advertising bigshots are marking advertising on the web as the next big thing. From banner ads, to viral marketing, to promotional emails, the internet offers tremendous opporunities for new and dynamic forms of marketing.This site will serve to briefly inform the general public about the generalities of online advertising, as well as analysis of some of the techniques used today. Keep in mind that online advertising has been a fairly recent development. Unlike traditional advertising, there are far fewer rules involved in, and new ones are being formed on a regular basis. As the internet grows, so will advertising. |