objective:

This website would take on the idea of love by presenting it in an open atmosphere of a commercial website for web users to look through and make purchases.

Some people saves fragments of memories in a box kept away in a dark place never to be exposed. This website will explore the space and contents of a box that has become the only memory left between two people.

idea:

To lead the user through a website that follows a of a relationship and of love between two people. The website will tell the story through the user navigating through different elements being offered. These include the background, history, dreams and other products that are the production of a relationship. A purchasing section would also be added, these include some insignificant yet meaningful products that holds the past and memories of the couple. This open way of exposing love makes love vulnerable to all web users. Love then becomes simply a theme of a story plot. Love can be a strategy to sell products, to sell ideas and also to sell memories.

Because it is in fact a personal story, this website represents my agony and frustration in wanting to dispose a memory that well defines myself. I choose to make this public because by presenting it in a commercial form, I choose to degrade this experience. By sharing with random and strangers an emotional experience dilutes the experience. In a general sense, different users can explore the website and have personal opinions of this experience. The user can also relate or negate this experience. I want to subject this experience completely to the perspective of the user.

references:

www.adiamondisforever.com

www.hallmark.com

www.redenvelope.com